Virgin Mobile launches Mobile TV

by MobiGates — published on September 9th, 2006

Lobster 700 Mobile TVVirgin Mobile announced the launch of its new mobile TV service, Virgin Mobile TV, and confirmed the that it will be offering a selection of much-loved premium channels and programming to Virgin Mobile TV viewers, starting on October 1st 2006.

Virgin Mobile TV will broadcast BBC One, ITV1, Channel 4 and E4, offering consumers a wide range of high-profile channels and TV programmes.

The service, which is provided by BTs wholesale mobile broadcast entertainment service, BT Movio, will also broadcast DAB digital radio, offer red-button interactivity and features an exclusive seven-day electronic programme guide (EPG).

Virgin Mobile TV can be viewed on the Virgin Mobile (HTC Trilogy) Mobile TV phone, which will be available from October 1st through Virgin Mobile Stores within Virgin Megastores and WHSmiths, its standalone stores, and direct from virginmobile.com/mobile. Virgin Mobile offers the mobile TV phone and service for free for customers on a contract of £25 a month or more, for the life of their contract. The phone is available on pre-pay for £199, when the service will be free for an initial three-month period, followed by a charge of £5 a month. BBC One will be available on a trial basis for 12 months and will be provided free to consumers. Customers who buy a contract in Virgin Mobile Stores also benefit from double the amount of airtime compared to standard tariffs available in other retailers.

Source Virgin Mobile

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